One of my favorite axioms is “what gets measured gets done” – and with good reason. Measuring performance on a regular basis keeps us focused by using information measured today to drive results tomorrow. This is true in your professional life and it is true in your personal life. Hopefully, the process of developing your mission statement gave you an opportunity to focus on what is important to you – what you want to be and what you want to do. Now it’s time to put those abstract ideas into action through goal setting.
Before starting any task, job, project, or process it is important to have a clear vision of what success looks like. Stephen Covey called it beginning “with the end in mind.” Remarkably, people often give little thought the end result. And it has been shown time and again that vague goals lead to vague results.
Why are clear goals so important?
Clear goals define priorities. The process of creating the goal helps you determine the difference between the “need to do” and “nice to do” items in your to-do list.
Clear goals motivate. Understanding the what, when, why, and how of a task helps identify small wins along the way to the ultimate goal.
Clear goals create habits. By understanding your goal, you will be aware of what regular practices you should put in place to reach your goal.
Goals are just the start. Stay tuned for the next step... moving from goals to results.