Why Before What


whyIt's so easy to get caught up in the "what" of life.

Get your target sales goal, write this week's sermon, send the lighting design, clean the guest rooms, post a blog.

Too much what and you might forget the why.

Before you put a plan together, make sure you've taken a step back and asked yourself, your team, and your clients... why?

The minute you lose sight of the why, the what no longer matters.

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